Tuesday, 14 April 2015

Useful Advice for Indies about Twitter.


I am always grateful for places like IndiesUnlimited because of the sound, practical and useful advice I find there. I am nearly sure these extracts come from there. I am now thinking more kindly about Twitter. See what you think.


'Why would Google want tweets? Twitter has become the first line of communication in breaking events. If an event occurs on the other side of the world, tweets are relaying that information in nearly real time. If Google has access to that information (called the Twitter Firehose) then it can include it in search results immediately and it doesn’t have to rely on crawlers to acquire info.

What does this mean for us? Well, first off, it’s probably a good idea to get on Twitter if you are not already. Does this mean that if you tweet about your book fifty times a day, people will start to see you book show up on Google? No. However, if you are active on Twitter, and you can align yourself with good content, there is a better chance that Google will lend credibility to your tweets.'

Makes sense doesn't it? And Google certainly is aiming to take over the internet world.

Another consideration is current events. If you write spy novels that involve stolen information from the government and today a rogue agent is busted for that in real life, then start tweeting. The more you connect your writing to current events (if possible) the better chance you’ll get visibility. The other day I saw an article about human trafficking in our region and thought of DV Berkom and her book Bad Traffick. With a few tweets and a link to the article, bam, you’ve just brought awareness to this tragic scourge on society and linked yourself to the cause. Meanwhile, you just might end up in a search as people turn to Google for more information.

I’m not suggesting spamming Twitter with tons of promos for your books. I’m suggesting that you now have a chance to connect yourself to issues that are important to you through means that might not have been available before. Please don’t take this as a holy grail.

Nice example and worth thinking about fellow writers?

We struggle every day as authors to get the word out about what we do. It’s important to be firing on all cylinders. The agreement between Google and Twitter might help us in that endeavor. So, if you aren’t active on Twitter, maybe now is the time to reconsider. It will take a few months before the effect is noticed on Google, as the best estimate of the functionality taking place is sometime in the first half of the year. Happy tweeting!

Reviews. We Indies really need them. This advice is simple, easy to follow and comes from one of those nice author marketing groups whose name I cannot remember!

Here is how to find book reviewers on Twitter:
1. Load up Twitter, and using the search form, search "book reviewer" "book blogger" "(your genre) reviews" and other topics like that. Be creative! I don't want everyone contacting the same exact reviewers!
2. This will show you a list of Tweets. Scroll and find the "People" box, and click "View All". You will then find all profiles related to your search topic.
3. Click on each profile and make sure they are a) active with a fairly recent tweet and b) they have at least 100 followers (the more the better).
4. Then, identify possible matches, click through the Website listed on their Twitter profile, and find their rules for review submissions.
5. If your book is within the confines of their rules, then submit your book for review!
That's it! You should be able to find quite a few people willing to review your book! They will have some reach on social media, and they will increase exposure of your book!

The Writer's Choice members are split between those who use Twitter and those who won't. I've found it useful for spreading the word about eco and political things I care about and for sharing markets and tips for writers. I do not spend time there. I cheat. Most sites I visit, or the emails which groups send me, have a Twitter button and a ready made tweet to send. I use those to keep my presence out there. And I limit any marketing to things like Hurray. My novel Tizzie made the short list in the M.M. Bennett Historical fiction comp.



Thursday, 26 March 2015

indies forever. Our celebration on March 25th.

The Indie party is over. Another group of people have been informed about the ease, absence of expense, and sheer delight of being an Independent author. The hour rapidly became two, thanks to our local library's generous gift of a comfy space and the time to use it.

An interesting possibility of a book, art and photography, sprang up and everyone was keen to explore the multimedia aspects of digital printing.

Seems to me that there is new world out there for writers, musicians, artists and photographers and even technophobes like me can see ways to use it.

Saturday, 14 March 2015

Why be an Indie author?

1. To have your work read, and read by as many readers as possible. Self-publishing is the best way to achieve this.

2. You can publish a book that looks professional and compares well with a traditionally published book. So do it!

3. You can update, correct and add to your books very quickly.

4. You earn more of the money. 40% -70% is a lot more than trad publishers offer.

5. You can privately, and definitely behind closed doors, cock a snook at the agents and trad publishers who 'loved' your book but couldn't sell it, especially when it is selling nicely in both e-book and print forms.

Gloat privately, but just sometimes it does feel good to see that 5 star review and know some kind reader admires your writing skills and story telling ability.

The New World of the 21stC Novelist.


Now isn't that a grand title? Alas, being a 21stC novelist means hours spent doing P.R.
It goes like this.

I am still a bemused technophobe so when Simon at Readersintheknow.com drops me an email telling me about a gadget I have to have and it's a Read Excerpt widget I have visions of a little robot that crawls around books finding extracts for me. I haven't signed up yet, need the money, but this is the sort of gadget I need for readers on my website. Then I am struck by an awful thought! Is that what it is?

I could waste hours of writing time finding out. But I won't. I am waiting for some clever reader or writer to tell me. I still prefer real word of mouth for information.

Just when I thought I had recovered some writing time by not doing that bit of research into my inbox comes an email from Indiesunlimited.com. I like Indiesunlimited for its useful articles and list of resources for Indies. It is real source of information for me. This time I have to sign up for BookLikes. Apparently it is different from Goodreads, is set up like a blog, and users of Tumblr will love it. More time is wasted as I look up Tumblr, and try to work out how to use a dashboard page that functions as a timeline.

But back to Booklikes, it seems I must trot round the site liking and following other peoples’ blogs. There’s also a discussion section, but having had some nasty experiences at Goodreads, I will probably avoid those unless I know some people from my kiwi reading groups are chatting there.

It has a section for authors and authors can giveaway e-books as well as print copies. This makes it better than Goodreads. You can also list your book release dates under Events.

I shall cogitate but probably join up as the more one's books are out there, being visible, the better the chance of a sale. But all this PR research eats into my writing.

This is the new world for this 21stC novelist.




















Wednesday, 4 March 2015

Now this is a magazine of the future.

Indie Writers rejoice. Here is one of the many new zines out to get those gadget driven readers and save the short story. It pays writers too!

‘Cracked Eye’
‘Cracked Eye’ and magazines like it are the future of magazines and the saviour of the short story. The editorial team understand that ‘busy lives force us to squeeze our relaxation and entertainment into small pockets of personal downtime’ People need a different way to read and ‘Cracked Eye’ offers it. ‘Every issue of ‘Cracked Eye’ has ‘stories, illustrations, cartoons, videos, audio-books, graphic novels and serials’ which sounds normal until you realise that all these things are ‘at your fingertips on all devices across all platforms, every month.’ Brilliant and beautifully put together. Have a look at the website and see what the team are doing. Readers can finish an entire story on a commute, view an episode of a graphic novel during coffee break, or listen to an audio-story at bedtime. This is the future.

The editors need short story submissions, 3,000 to 6,000 words for ‘Cracked Eye’. The team ‘welcome submissions from new and established authors, the only proviso is that we are seeking stories that are the best.’ Follow the editorial team’s suggestion and ‘download and read some of our current stories to get a feel for the type of material we like.’ The editors seek compellingly well written stories which entertain, excite and enthral Send a finished and well edited story as an attachment. In the body of the email include all contact details, a brief bio, any Twitter, Facebook or other platforms. Don’t forget a word count and put full name and contact email at the beginning or end of the story. No reprints or sim subs please. Use a standard publishing format, standard fonts such as Courier, Times, Georgia, Arial, or Helvetica and save the work as an MS Word or MS Compatible file.
Response time is 6 to 8 weeks. Payment ‘we pay fees to writers for stories we publish subject to contract.’


Details: ‘Cracked Eye’, website: http://crackedeye.com/writers;
email subs to: submissions@crackedeye.com;
guidelines at: https://crackedeye.com/writers





Monday, 2 March 2015

Start here, Indies, if you want to succeed in the Brave New Indie World.

When I started having to become a 'business person writer' and help to sell our Writer's Choice books I found the most useful collection of information, practical, doable, and easy to use at Book Marketing Tools, website: http://bookmarketingtools.com
Sign up for their free email newsletter and recieve helpful information like the following which is from their last email newsletter to me. They are a real boon to the Indies. Thank you, Shawn and R.J.

• eBook Submission Tool - If you have run a free promotion, you probably know how long it takes to submit your books to the free ebook sites on the web. Hours, right? Not anymore, our eBook Submission Tool allows you to submit to 30+ free ebook sites in just minutes by giving you just one form to fill out, and pre-filling the rest of the forms. Awesome, right?
• Reading Deals Book Promos - Last summer we launched ReadingDeals.com to help authors promote their free and bargain books. We have continued to grow and grow our list of readers who want to hear about your free and bargain book promotions! We have free (not guaranteed) and low-cost (guaranteed) promotion options available for authors like you.
• Ultimate Author Checklist - We sent this to you when you first joined our mailing list, but maybe you forgot about it. We walk you through step-by-step for setting up your book marketing engine, including the passive steps that you just need to set up once, and the on-going promotional things you should be doing.
• Reading Deals Book Reviews - One of the biggest struggles we know people have is getting reviews for their books. With our connections to readers through Reading Deals, we created a review club that you can take advantage of. Upload your book to our system, and readers can organically choose your book to read and then leave a review for. Readers get free books, you get real, genuine reviews from readers. The best part is, it doesn't cost an arm and a leg like other review services that are outside of the budget of most indie authors!
• The Author Hangout Podcast - Our podcast contains over 13 hours of interviews filled with book marketing tips, ideas, tools, best practices, and more. If you haven't listened to The Author Hangout yet, you should definitely get started today. We have interviews with over 25 guests!
• Getting Reviews for Your Book Guide - We recently created a new guide that walks you through the steps to help you get more reviews. We explore a lot of free and low-cost options that you can use to get more reviews for your books, which helps give social proof which will convert more people browsing your book page into buyers.
• Book Marketing Tools Blog - Our blog has over 75 posts, interviews, guest posts, and guides filled with great book marketing, writing, and publishing tips and ideas to help you.

Our goal is to equip authors like you with the tools, education, and community to help you to sell more books. The above list is our group of tools and resources to help you! Be sure to use these to your advantage to sell more books, build your list of readers, and become a bestselling author!

-Shawn & R.J. from Book Marketing Tools
http://bookmarketingtools.com

Friday, 30 January 2015

Hah! Read this Indies and cheer.

Author Earnings.com is doing a great job in dispelling the myths put out by the traditionalists about e-book earnings. If you haven't met them before go and read all their reports. They will cheer up any Indie author. The road to making us respectable as 'Real Writers' with good books is made shorter with people like these to present facts and back them up.

Here is a short extract. Please go to their website and read the rest.



The January 2015 Report
This time around, we measured the size of the invisible "shadow industry" of ebooks without ISBNs... and discovered why all the official (ISBN-based) ebook market-size reports from Bowker, AAP, BISG, and Nielsen are so wildly wrong.
Back in February, our first report analyzed the top 7,000 e-books in three bestselling genres [link]. Then we followed up with a look at all 54,000 ranked bestselling e-books on Amazon in a single day snapshot [link]. We then turned our attention to Barnes & Noble [link]. In May, we returned to Amazon to run another quarterly report on 85,000 of the bestselling books across all genres to see what it could tell us [link], and took a deeper dive into how newer authors were faring compared to their longer-tenured peers [link]. In July, we took our deepest dive yet, and looked at the effect of DRM and of genre across 120,000 titles [link].
In October, we went back to the data well again and this time, examined the effect Kindle Unlimited [link].

Now, at the start of 2015, we return once again to the Amazon bestseller lists with another all-genres grab of 120,000 titles, and take a look at longer term trends.

And we took a look at which of those 120,000 titles had registered ISBNs and which didn't, answering two long-standing questions about the ebook market: